According to the Australian Government’s Status of Women Report Card 2024, the average gap in super between women and men (aged 60-64) moving onto the retirement stage is 25.1% (or $53,190).
The report also concludes that 34% of retired women place priority on their spouses’ finances to support their daily living costs during retirement.
Retirement has always been an afterthought for most people, but this is particularly the case for women. It could be that it is too far ahead to take it seriously. It could be they are scared of facing down the barrel of their current financial situation. Or they do not even know how to start saving, keeping their post-workforce life in the back of their minds.
A recent opinion piece in the SMH speaks of the importance of taking action now in order to be well-off for retirement.
So, let’s take action now.
But before we start to make the changes, let’s go over why it is so hard to save for retirement and how our eairwoman app can help you triumph over your finances for your future.
You Don’t Know Where to Begin
A lot of people simply don’t know how to save. When it comes to finances, they aren’t particularly savvy, neither have the understanding to know how to navigate it. When they aren’t aware of the words, they don’t know the numbers.
For this reason, learning all about finances is key, and that’s why eairwoman has developed an app to help you plan ahead for retirement – on top of our insightful guides.
You’re Being Financially Avoidant
It can be hard to face the truth – especially when it comes to peeking at our current super balance. Many women delay engaging with their finances out of fear, uncertainty, or simply not knowing where to start. But financial avoidance doesn’t make the problem go away—in fact, it makes it worse.
The longer we avoid looking at our finances, the harder it becomes to take control. This impacts long-term security, particularly in retirement, where the gender super gap leaves many women financially vulnerable.
You Don’t Have the Future Focus Mindset with our Finances
As mentioned in that SMH article, it is important to act now to have a better quality of life for your retirement. But, for a lot of young people, it’s hard to picture a future that seems so distant. With competing financial priorities like rent, mortgages, childcare, and everyday expenses, it’s easy to push retirement savings to the bottom of the priority list.
That’s where eairwoman’s “What-If” feature comes in. It allows you to explore different financial scenarios, helping you see the long-term impact of today’s financial decisions.
Curious about how increasing your super contributions, taking a career break, or changing jobs might affect your retirement? The What-If calculator provides clear insights, making future planning less daunting and more actionable.
We Simply Don’t Have the Accessible Tools to Plan for Our Retirement
For too long, financial planning has felt complex, overwhelming, and out of reach. Many financial platforms are built with jargon-heavy language, making it hard for women to confidently engage with their superannuation and investment options.
At eairwoman, we believe that every woman deserves access to clear, easy-to-use financial tools. Our app provides:
- A Superannuation Calculator to track and optimise your retirement savings.
- A personalised financial dashboard that helps you stay in control.
- Actionable insights to help you make informed money moves.
- Regular Financial Literacy updates in the eairwoman app and on our website.
Our mission? To make financial planning simple, private, and accessible—so every woman can feel confident about her financial future.
Start Saving for Your Financial Future, Today
Your retirement savings shouldn’t be put on the back burner – it should be the first priority. Whether you’re just starting to think about your future or looking for ways to boost your super, the eairwoman app is here to help you take control.
Start today—because the best time to plan for your future is now.
Download the eairwoman app to take control of your financial future.
Have questions? Contact us for more information.
Your future self will thank you.
